Brows done right on East 26th Street since 2013.

Threading, waxing, facials and lashes in Manhattan. Walk in anytime, or call ahead.

Eyebrow threading $8

Mon to Sat 10 am to 8 pm

Inside Wow Threading Studio: styling chairs facing ornate mirrored stations
  • 4.3 on Grouponfrom 4,400+ ratings
  • 4.2 on Googlefrom 384 reviews
  • 1 million+ servicessince August 2013
  • We never double dipfresh applicator every time
Special

Chocolate wax Brazilian, $20

We were one of the first salons in NYC to offer chocolate wax. Prefer something else? Brazilian with cream wax $25, sensitive wax $27, or CBD wax $37.

Offer ends at the end of this month.

Call to book
Full price list
Two threading stations with silver framed mirrors and black salon chairs

Thirteen years on 26th Street

Wow opened in August 2013. Since then we've done more than a million services for neighbors, office regulars and first timers walking in off the street. Same location, same careful hands.

We never double dip

Every time the applicator goes into the wax, it's a fresh one. Nothing that touched your skin goes back in the pot.

Chocolate wax, before it was a thing

We were one of the first salons in NYC to offer it. Ask to add it to any waxing service.

Your 7th visit is on us

Get the same service six times at full price and the seventh one is free. Ask for a punch card at the desk.

Regular services paid at full price only. Specials, Groupon and other discounts don't count.

★★★★★
I love going to WOW Threading Studio for body waxing. Their chocolate wax is amazing for Brazilian waxing. Their staff is very nice, friendly and professional. No need to make an appointment! … Quick service and relatively MUCH cheaper than other salons. Would highly recommend it!
Sidra T.Google review
★★★★★
I’ve been going to Sonal for months now after switching from another threading place in the area. Sonal is quick and thorough and always does an incredible job. It’s also a great price!
Meera P.Google review
★★★★★
Sonul did such an amazing job with my Brazilian she was patient, gentle, and kind. She didn’t make me feel like another customer walking she properly took care of me. … I will definitely be coming back to her I can’t thank her enough.
Nour H.Google review
★★★★★
Great service. The ladies here are very kind and hardworking, but also direct. They take walk-ins and are happy to accommodate customers even close to their closing time. I recommend them for eyebrow threading.
MitaliGoogle review
★★★★★
I’ve been coming here for 2years … Customer service is phenomenal … She’s does it all thread, wax , tint , everything. … Ooo the prices are very affordable! Trust me!
Jasmin E.Google review
★★★★★
I came here to get a Brazilian wax, and girl let me tell you I love it. … The lady that did my wax was a sweetheart very gentle, I am definitely coming back
F RodGoogle review

Visit us

205 E 26th Street
New York, NY 10010

Between 2nd and 3rd Avenue. Walk-ins welcome.

Monday10 am to 8 pm
Tuesday10 am to 8 pm
Wednesday10 am to 8 pm
Thursday10 am to 8 pm
Friday10 am to 8 pm
Saturday10 am to 8 pm
Sunday10:30 am to 7 pm
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